Best animation videos providers
Top explainer videos services? Thanks to their visually compelling nature and straightforward structure, cartoon marketing videos can help you consistently overcome the short attention spans that most audiences engage content with. Nowadays, most customers don’t have the time – or inclination – to read lengthy texts or sit through extensive and often confusing explanations. Take the average prospect getting ready for work or school. They have a smartphone in their hands, scrolling through their feed, and find/play your video. A short, visually interesting piece is often more likely to keep their attention long enough to deliver your message in situations that extensive texts or complex content couldn’t compete! Marketing cartoon pieces have customers’ convenience at their core. They are designed to be concise and intended to be consumed whenever they get a chance, wherever they are.
Before looking at do’s and don’ts for a productive and worthwhile explainer video, one should first understand how to make an explainer video. How to make an explainer video? Writing a script : Making an animated explainer video is started by writing an elaborate script. The script must target customers’ needs and finds out how to address them. It’s important that companies do their research first. After completing the writing of the script, the next step is recording voiceovers. A professional voiceover should suit the tone of the brand and audience of the company.
Social Media Comsumer Demand? The consumer demand from brands on social media is to generate more video content. Based on the findings of Hubspot’s research, 54% of consumers are demanding video content from the brands they associate with. Since social media has now become the primary channel for interaction with a brand’s target audience, businesses today should be responding to this shift in demand by implementing video marketing strategies. If you don’t have in-house animators and video specialists, then you can always hire a 2D animation studio to help you execute this social media marketing strategy. Discover additional info on #animation video.
Video marketing has become an absolute necessity for marketers looking to both reach and capture audiences on social media and online platforms. Marketers are certainly no stranger to the benefits of video marketing today — it helps potential buyers understand products and make purchasing decisions through a digestible visual medium, and this is true for both the B2C and B2B sectors. And while it seems like every layman can now produce engaging videos of decent quality and appeal (just take a look at social platforms such as TikTok), not every video goes viral or leads to the boost in sales or leads your higher-ups are looking for.
Since marketing videos’ run-time is short, the story needs to flow quickly and logically toward its close. Funny animated characters act out the story in a logical sequence with its climax ending in a call-to-action (CTA). Animated heroes to the rescue! Using cartoon characters in stories instead of live actors is the reason why animated videos are so effective. Have you ever thought about the cost of food and clothing for real human actors? Hand-drawn actors are much cheaper. Find even more information on #animation video.